
A Financial Empowerment Platform That Promotes Healthy Habits and Long-Term Engagement
Show your community that you’re a long-term financial partner helping them make wise decisions, whether they’re buying a latté or a new house. With JoyCompass, you can offer them these personal finance tools and more.
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Give your community a better way to measure their financial health than credit scores. JoyCompass gives users a true, comprehensive indicator of financial wellness, accounting for earning, saving, spending, debt, and more.
JoyCompass takes the intimidation factor out of personal finance by breaking it down into personalized, bite-sized, challenges.
The gamified system targets key areas for improvement, nudges users with tips, and rewards them at key milestones.
Users can analyze their spending, monitor debt, watch their assets grow, and more—JoyCompass integrates with Plaid to automatically track and categorize financial activities across all your users’ accounts.
Dynamic budgeting. Goal setting. Subscription and bill management. Debt management. JoyCompass supports all this and more, giving users all the tools they need to master their personal finances.
Put users on the path to financial literacy with personalized, approachable lessons and quizzes.
Your clients can invite others to collaborate on savings goals, share budgets, and take on joint challenges—turning your institution’s digital banking offering into a social ecosystem.
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The Key to Growth: Financial Wellness Scoring
JoyCompass gives your clients a holistic picture of their financial situation and practical ways to improve it. As users embrace healthy financial habits, their score goes up—and you can reward them with badges, perks, better rates, and more.
This gives your institution a key advantage, too. Measuring and improving account holders’ financial health demonstrates your establishment’s commitment to a resilient community.

Easy-To-Use Marketing Tools
Turn insights into targeted marketing campaigns—no marketing background required. JoyCompass gives
you the tools you need to serve the right messages to the right people at the right time.
Set-and-Forget Automation
Automatically send messages based on user actions.
Intuitive Targeting Tools
Narrow the audience of any campaign to the right people.
Performance Analytics
Track, measure, and report on campaign results.
Email Marketing
Segment your audience, draft emails, and send messages.
SMS Messaging
Send text alerts, reminders, and promotions to specific audiences.
Push Notifications
Send messages directly to your account holders’ devices.
In-App Advertising
Display targeted messages directly in the user’s dashboard.
Dynamic Documents
Insert targeted messaging in statements and summaries.
The Latest Innovation From Bankjoy
As part of Bankjoy’s suite of digital banking technology offerings, JoyCompass works as a standalone offering as well as an augmented part of your Bankjoy digital banking platform.
Since 2015, we’ve helped credit unions and community banks on their mission to bring financial health to their communities via technology that enhances people’s everyday lives. JoyCompass is the next step on our journey of helping financial institutions and the people they serve.
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Once-In-A-Lifetime Introductory Pricing
JoyCompass will be available to everyone later this year.
But until then, a limited number of pilot financial institutions will receive introductory pricing.
This pricing will only be available to community banks and credit unions who join the pre-launch pilot program. Sign up for early access below!
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Frequently Asked Questions
With pre-built integrations for most major core platforms, getting started with Bankjoy is quick and easy! Basic implementations can take as little as 6 weeks.
It is important to be prepared and communicate the steps of the transition to your accountholders clearly and consistently. We have lots of great tips for how to do this in our How to Avoid Digital Banking Migration Disasters blog post.
Products like our online account opening and online loan application software take the friction out of the application process, significantly improving conversion rates. JoyCompass provides insights into what matters to your accountholders, giving you better cross selling opportunities. Our Vertical Banking solution helps you expand your reach into new niche markets to broaden your audience and grow your institution.
Check out our product pages for more information about each product, come see us at one of our upcoming events, or schedule a demo